CallingPost’s new email builder allows you to create beautiful, professional-looking email newsletters for your church in little time with no expertise needed. If you’re new to creating newsletters or just need a refresher, here are a few things you’ll want to consider and include in your church’s email newsletter.
1. Church Logo and Information
Adding your church logo and name is the minimum requirement
to make sure that your members know who’s emailing them, but you’ll also want
to put your website address, physical address, contact phone number and email
address. A recipient might be prompted by receiving the newsletter to call in a
prayer request, and having the phone number right there will be handy. Or a church member might forward it to invite
a friend to an event, and the friend will know where to go to find out more and
also how to attend. Having all the
relevant contact info in your newsletter will help your church reap the most
benefit from sending it.
When designing your newsletter, you’ll want to use the color scheme of your logo—or a complimentary one—to help brand your newsletter. Creating a template with a consistent look and feel and regular features will help church members know where to look for the information they want to know.
2. Church Announcements
Church announcements can include updates on the church such as service and visitor attendance, building fund progress, mission project status and other church news. A calendar of events for the coming month or two will help members remember to put them on their calendars. Attendance at church events like bible studies, mission trips, church outreach projects, and holiday services will increase when you’re sending regular reminders in your newsletters.
3. Prayer Requests
The church newsletter is a great way to let the church members know about current prayer requests, as well as to keep members updated on the progress of prayer requests. You can also include praise reports about answers to prayer requests.
4. Scripture Reading
Scripture readings and devotional content are excellent newsletter additions, of course. Use this regular contact with members to remind them about specific readings for Bible study groups, scriptures to be covered in upcoming sermons, or to uplift or inspire.
We all can use a laugh, and church-related humor is another great way to keep church members engaged and feeling connected to church. When your newsletter causes someone to smile or chuckle appreciatively—and who doesn’t need a joke we can tell our friends??—you can be sure you’ll get comments about it at the next service.
These are just a few of the things that you can include in your church’s newsletter. Great newsletter content will keep your recipients reading and engaged, and engagement is mission critical in today’s world.
If you haven’t tried CallingPost and would like a demo on the email newsletter function, we’d be happy to help. Just call 877-665-5646 and ask for a personalized demo, or send an email to firstname.lastname@example.org, and we’ll get you set up with a free trial.